Marketing and Business Management
Contact Us
Kathy Brock
Instructor
253.680.7376
Dan Eberle
Career Advisor
253.680.7010
Location Downtown Campus
Hours Mon-Fri, 7:15 a.m. - 3 p.m.
Students prepare for careers in sales, advertising, merchandising, customer service, market research, business and management, and public relations. When available, work-based learning activities provide students with the opportunity to work in Puget Sound businesses. Major projects allow students to apply competencies such as preparing formal business plans, performing research studies, and developing advertising campaigns. This program also provides extended learning opportunities to persons previously or currently employed in these and related professions.
Program Length: Six quarters (approximately)
Associate of Technology Degree: 105-108-110 Credits
Associate of Applied Science-Transfer Degree: 110-113-115 Credits
| GENERAL EDUCATION REQUIREMENTS (AT Degree) |
CREDITS |
|
100+ Level Human Relations
100+ Level Communications
100+ Level Mathematics
|
5
5
5 |
| GENERAL EDUCATION REQUIREMENTS (AAS-T) |
CREDITS |
|
100+ Level Human Relations
100+ Level Communications
100+ Level Mathematics
100+ Level Humanities/Social Sciences
|
5
5
5
5 |
| REQUIRED COURSEWORK |
CREDIT |
|
MARK 101 Marketing Principles
MARK 102 Customer Service
MARK 103 Written Business Communication
MARK 104 Business Negotiations and Collaboration
MARK 105 Information Research and Acquisition
MARK 106 Business Concepts
MARK 107 Cross Cultural Communications
MARK 108 International Trade Practices
MARK 109 Economics: A Marketing Perspective
MARK 110 Principles of Management and Supervision
MARK 111 Cyber Marketing/E-Commerce
MARK 112 Business Law
MARK 113 Accounting Principles
|
5
5
3
3
1
5
5
5
5
5
5
5
5 |
Students must choose one option:
| Option A: Marketing |
CREDITS |
|
MARK 121 Branding/Corporate Identity
MARK 122 Advertising: Creation and Planning
MARK 123 Business Software Applications
MARK 124 Sales Strategies and Consumer Psychology
MARK 125 Business and Marketing Presentation Skills
MARK 126 Planning and Leadership
MARK 127 Public Relations
MARK 128 Marketing Research and Forecasting
MARK 129 Advanced Marketing Projects
|
2
4
3
5
3
5
3
3
5 |
| Option B: Business Management |
CREDITS |
|
MARK 201 Introduction To Leadership Skills and Ethics
MARK 202 Introduction To Strategic Marketing
MARK 203 Introduction To Business Accounting/Finance MARK 204 Introduction To Presentation and Facilitation Skills
MARK 205 Advanced Business Projects
MARK 206 Teaming for Success
MARK 207 Introduction To Managing Change
MARK 208 Achieving Results Through Influence
MARK 209 Entrepreneurial Concepts
MARK 210 Introduction to Project Management
|
3
4
5
3
5
3
3
3
5
4 |
| Option C: International Commerce |
CREDITS |
|
MARK 221 International Business Law
MARK 222 Supply Chain Operations
MARK 223 Supply Chain Risk Management
MARK 224 Supply Chain Intermediaries
MARK 225 International Marketing
MARK 226 Offshore Procurement Process
MARK 227 International Market Research and Planning
MARK 228 Global Trade Financing
MARK 229 International Payment, Credit, and Collections
MARK 230 Advanced Projects - Marketing Plan Implementation
|
2
5
2
5
3
2
3
5
5
4 |
Certificate of Competency: 49 Credits
Sales and Customer Service
| GENERAL EDUCATION REQUIREMENTS |
CREDITS |
|
90+ Level Human Relations
90+ Level Communications
90+ Level Mathematics
|
5
5
5
|
| REQUIRED COURSEWORK |
CREDITS |
|
MARK 101 Marketing Principles
MARK 102 Customer Service
MARK 103 Written Business Communication
MARK 105 Information Research and Acquisition
MARK 106 Business Concepts
MARK 122 Advertising: Creation and Planning
MARK 123 Business Software Applications
MARK 124 Sales Strategies and Consumer Psychology
MARK 125 Business and Marketing Presentation Skills
|
5
5
3
1
5
4
3
5
3 |
